Here’s what to do when hair becomes overprocessed using a chemical lightener (aka bleach) with severe breakage and dryness. Below, check out these proven tips that can help rebuild and repair bleached hair.
When it comes to recovering and rebuilding the integrity of bleached hair, having a balance of protein and moisture is essential for healthy hair. We recommend using hair care products with pH-balanced (acidic) (4.0 – 5.5 range) to help seal the cuticle, eliminate frizz, protect, and add shine.
The ultimate at-home regime is COLURE Super Luxe Shampoo and Conditioner, a sulfate-free, protein-moisture-rich formula. COLURE’s Bond-Building Vegan Protein Technology is a blend of three superb plant-based ingredients that strengthen, repair and protect hair against color oxidation, free radicals, peroxides, and heat styling.
Bathe your blonde hair with Super Luxe Shampoo each time hair becomes dirty; then apply Super Luxe conditioner for up to five minutes for maximum performance. We also recommend using COLURE Nourishing Oil on towel-dried hair for additional restoration and healing of the cuticle.
Give your hair an intensive salon hair treatment.
COLURE offers at-home salon treatments so high performance that going into the salon may not be necessary unless you want to.
We recommend applying COLURE Reparative Spray Plus onto COLURE Regenerative Hair Masque. This bond-building treatment helps rebuild and repair extreme damage and breakage. Also, it provides maximum recovery. COLURE Regenerative Hair Masque explicitly targets the hair cuticle and cortex damaged porous areas to restore, repair, hydrate, strengthen, and add shine. Plus, it contains potent ingredients, antioxidants, peptides, protein, amino acids, hydration, aloe vera, argan, avocado, and jojoba oils. Use once a week for best results.
Best to apply treatment to damp, towel-dried hair, gently comb it through using a wide-tooth comb, and leave it in for about 5 to 20 minutes before rinsing out the treatment. Once a week is a perfect antidote.
Use Super Cool Blonde, a vegan purple toning shampoo.
Not only is it a challenge to keep blonde hair healthy, but also to prevent that inevitable brassiness. Be careful not to overuse. Purple toning shampoos can change the blonde color when used too often or too soon after your color service due to blonde hair is highly porous and will rapidly absorb. If you bathe your hair a couple of times a week, we recommend waiting two weeks before using a purple shampoo to preserve your tone. Then use it once a week after that.
Last yet not least, don’t overdo the bleach.
Overlapping hair lightener is the most common mistake for catastrophic damage.

