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Richly Moisturize Conditioner

Richly Moisturize Conditioner is a luxuriously soft, moisture-rich daily conditioner with organic botanicals that strengthens and repairs hair with multi-weight proteins while infusing extreme hydration and intense shine. Richly Moisturize Conditioner has a pH balance of (4.0), perfect for color treated hair, and features the multifunctional benefits of extreme hydration, detangling, UVA & UVB protection, thermal protection, antioxidants, rebuilding, strengthening, shine, color pre-treatment and restorative deep treatment all in one.
  • Free from parabens, SD-40 alcohol, petrolatum, wheat gluten, sodium chloride, perfumes, dyes and irritants
  • Organic botanical blend of: Aloe Vera A. Barbadensis, Chamomile Extract (Chamomilla Recutita), Green Tea (Camellia Sinensis), Mango (Mangifera Indica), Soy Protein (Glycine Max), Safflower (Carthamus Tinctorius), Guava (Psidium Guajava)
  • Aromatherapy of Green Tea, Mango and Guava
  • Through the use of Molecular Nanotechnology, the Color Longevity Formula provides the following multi-functional benefits in Richly Moisturize Conditioner.
    • Super-hydration that does not weigh down or leave hair flat
    • Instant detangling and smoothing
    • Full Spectrum Sun Screen protects from UVA & UVB oxidative damage
    • Thermal protection against heat from blow dryers, flat irons, and curling irons
    • Super Antioxidants to combat environmental oxidative damage to hair
    • Repairs, Restores and Strengthens with the highest concentration of superb quality multi-weight vegetable proteins
    • Advanced Shine Technology
    • Color Longevity Formula with Zero Color Fade technology

Recommended

Colure True Color Care guarantees color will not fade between color services. Step two of this guarantee is to condition hair using Richly Moisturize Conditioner for two to four weeks prior to your next salon visit and color service. Richly Moisturize Conditioner will help to replenish vital nutrients for maximum color take. Additionally, when at the salon, have your colorist apply Richly Moisturize Conditioner to your hair prior to color service to repair damaged, very porous hair for an amazingly even color take from roots to ends. Also, apply Richly Moisturize Conditioner at the end of the color service, after the final color rinse. Colure True Color Care’s proprietary Color Longevity Formula with a perfect pH balance of 4.0 will close and seal the cuticle while locking in hair color for a simply amazing color take. Finally, combine Richly Moisturize Conditioner with Shine Serum Plus as needed for a deep restorative treatment for severely dry and damaged hair.

Directions

After shampooing with Richly Moisturize Shampoo (Step one of the Colure True Color Care no-fade guarantee), start with a quarter-size dollop into the palms of your hands, then rub hands together evenly to distribute the conditioner. Work Richly Moisturize Conditioner into damp hair from roots to ends. Use pressure from your fingers to push conditioner into the hair shaft. Continue to work conditioner into hair by using your finger tips pushing from roots to ends. Apply more conditioner if needed. Do this for 1 to 2 minutes or until hair becomes completely smooth from roots to ends. Then rinse with tepid water. Follow with your favorite Colure True Color Care styling products (Step three of the Colure True Color no-fade guarantee).

For Color Pre-Treatment

Prior to color service and just after washing the hair with Richly Moisturize Shampoo, start with a quarter-size dollop into the palms of your hands, then rub hands together evenly to distribute the conditioner. Work Richly Moisturize Conditioner into damp hair from roots to ends. Use pressure from your fingers to push conditioner into the hair shaft. Continue to work conditioner into hair by using your finger tips pushing from roots to ends. Apply more conditioner if needed. Do this for 1 to 2 minutes or until hair becomes completely smooth from roots to ends. Layer over (on top of) conditioner a dime size of Shine Serum Plus. Leave product in hair for two to three minutes, then rinse with tepid water. Blot dry hair for about 1 minute with dry towel until hair is about 80% dry leaving hair slightly damp. For extremely deep, rich, tones add Shine Serum Plus at approximately one drop per ounce, directly into your favorite color formula and apply color to damp hair.

For Color Post-Treatment

At the end of the color service, rinse hair with tepid water for three to five minutes. Next start with a quarter-size dollop into the palms of your hands, then rub hands together evenly to distribute the conditioner. Work Richly Moisturize Conditioner into damp hair from roots to ends. Use pressure from your fingers to push conditioner into the hair shaft. Continue to work conditioner into hair by using your finger tips pushing from roots to ends. Apply more conditioner if needed. Do this for 1 to 2 minutes or until hair becomes completely smooth from roots to ends. For vibrant color layer over (on top of) conditioner a dime size of Shine Serum Plus. Leave product in hair for two to three minutes, then rinse with tepid water. No shampoo is required before or after this step as the hair was cleaned prior to color service and the conditioner will stop the color process and cleanse the scalp of color. To remove any excess color from skin, apply additional conditioner to end of hair, and then simply brush the affected skin with your conditioned hair.

For Restorative Deep Treatment

First, apply Richly Moisturize Conditioner to hair as above. Next, apply two to three drops of Shine Serum Plus into the palm of your hand, then layer over Richly Moisturize Conditioner. Leave in for three to five minutes, then rinse. For exceptional results, wrap hair with a hot towel during treatment.
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